How to acquire SME customers digitally – this was the topic of the panel discussion at our latest CEE23 SME Banking Conference, which took place in Krakow (Poland) on November 29-30, 2023.
Simon Koci (Everly.eu), moderated the panel and discussed with the panelists (Jovan Radnic (Logate), Onur Gul (ING Turkey), Martins Liberts (Flexidea), Piotr Mieczkowski (Santander Bank Polska)) the usage of CRM, the effectiveness of Social Media channels and digital marketing tools when acquiring SMEs.
Watch the recording of the panel: